We are quickly finding ourselves in the age of the customer. Defined by Forrester as “A 20-year business cycle in which the most successful enterprises will reinvent themselves to systematically understand and serve increasingly powerful customers”, this shift will stress business’ abilities to adapt and stay relevant. Especially in the healthcare field, with new regulations, n ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! Point of View: Meet the New Healthcare Consumer Oliver Wyman Healthcare The industry overall is realizing that the tra ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! Medical Advocates Can Help Guide Patients on Difficult Care Choices Kaiser Health News Even with the best patient expe ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! Using Phones to Connect Children to Healthcare The New York Times Telemedicine continues to grow among the total popul ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! How Hospitals are Becoming Partners with the Patient and Family in their Care Using Technology Hospitals and Health Netwo ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! How to Create Exceptional Patient Experiences - Without Exception Hospitals & Health Networks As most hospital leader ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! High Deductibles: We're Forgetting About The Doc Forbes The goal of high-deductible health plans is to help consumers be ...

Welcome to the latest edition of Cast & Hue’s Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! Will Geisinger start a trend with refunds for unhappy patients? Revenue Cycle Insights As healthcare consumers continue ...

This post is the final installment of a four-part series on key trends driving transformation in healthcare and how they are affecting consumer behavior. Check out part 1, part 2 and part 3. Transparency in healthcare is a fairly new phenomenon for consumers. For most, the idea of price or quality transparency is a foreign concept. That’s because the majority consumers have be ...

Most Fridays, the Cast & Hue team shares five things from the world of healthcare strategy that stood out from the previous week. We’ll share our perspective and we invite you to share yours in the comments. The Power of the Purse: Engaging Women Decision Makers for Healthy Outcomes Center for Talent Innovation This is an excellent white paper based on a recent world-wid ...