A little over a year ago, I went through a change in my healthcare insurance. For anyone who has experienced this, you know how frustrating it can be. Within a few weeks, I felt illness setting in and needed to see a doctor immediately. Figuring out who I could go to and what it would cost felt just as painful and debilitating as the illness itself. Over the course of a few hou ...

Each Friday, the Cast & Hue team shares five things from the world of healthcare and digital marketing that stood out from the previous week. We’ll share our perspective and we invite you to share yours in the comments. The One Customer Service Improvement You Need To Make In 2015 Forbes Entrepreneur and writer Micah Solomon suggests organizations in healthcare should co ...

Welcome to the latest edition of Cast & Hue's Five on Friday newsletter. Each Friday, we deliver a quick summary of five items of note associated with the evolving healthcare consumer, strategy and marketing. We hope you find it interesting and useful! Health Care's Price Conundrum The New Yorker Conventional wisdom will tell you that if there is just one grocery store ...

Each Friday, the Cast & Hue team shares five things from the world of healthcare and digital marketing that stood out from the previous week. We’ll share our perspective and we invite you to share yours in the comments. The Quest for Patient-Centered Care: Patients as Partners Fierce Practice Management There’s no better way to find out patients’ needs and wants than to ...

How a hospital’s chief experience officer tackles barriers to better quality Modern Healthcare Almost all patient frustrations can be align with associated staff frustrations. This article provides great examples of the role patient experience plays across the entire patient journey and reinforces the idea that understanding the patient journey plays an important role in dete ...

Effort launched to create virtual clipboard for patient intake Modern Healthcare A group from Workgroup for Electronic Data Interchange alongside Sullivan Institute for Healthcare Innovation, congregated to discuss the automation of the patient intake process. During the first phase, creating a simple solution for transferring patient information, such as insurance and demogr ...

The world of healthcare is evolving at a rapid place as we transition from a fee-for-service to a value-based model. Influenced by the Affordable Care Act, consumer-driven (high-deductible) insurance plans, access to information, new competitive forces and more, consumers are going to start shopping for healthcare in ways they never have before. Consulting firm KaufmanHall call ...

Each Friday, the Cast & Hue team shares five things from the world of healthcare and digital marketing that stood out from the previous week. We’ll share our perspective and we invite you to share yours in the comments. How hospitals can maximize the patient experience Gallup In 2012, HealthLeaders Media surveyed more than 300 leaders in healthcare, and found 84% of tho ...

Each Friday, the Sitewire Health team shares five things from the world of healthcare and digital marketing that stood out from the previous week. We’ll share our perspective and we invite you to share yours in the comments. Health Care Needs Less Innovation and More Imitation Harvard Business Review These days, innovation is a key buzzword around healthcare. And while the a ...

Strategy& recently released the report “The birth of the healthcare consumer: Growing demands for choice, engagement, and experience.” The report details how consumers are reacting to the evolution of healthcare. And the results are clear:  The consumer is in control. To be successful, healthcare organizations must focus on developing an understanding of all their target co ...