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Human-centered design consulting that delivers.

Turn insights into impact with an empathy-driven approach to design. We help you create exceptional experiences for and with the people you serve.

Consumer Insights

Journey Mapping

Design Thinking

Experience Design

Consumer Insights

Journey Mapping

Design Thinking

Experience Design

Consumer Insights

Journey Mapping

Design Thinking

Experience Design

Consumer Insights

Journey Mapping

Design Thinking

Experience Design

trusted by

Excellent brand experiences drive

growth.

differentiation.

loyalty.

innovation.

Yet only 49% of US consumers feel that brands provide a good experience today. Our human-centered design consultants help you close the experience gap to stand out, stay competitive, and foster deep-rooted loyalty.

Human-centered design:

A problem-solving approach that puts people first.
Projects start with human-centered design research to understand the end user’s perspective. Then teams use proven design frameworks and tools to develop solutions that meet their true needs.

Human-centered design blends behavioral science and experience strategy.

Our approach as a human-centered design company guides every element of change, from research to rollout.

Behavioral Science

  • Customer Inverviews
  • Design Research
  • Journey Mapping
  • Employee Interviews
  • Jobs-to-be-Done Theory

Human-Centered Design

Experience Strategy

  • Design Thinking
  • Design Strategy
  • Experience Design
  • Implementation
  • Measurement

The power of human-centered design consulting.

Everyone wants to feel heard, including your consumers. This is the philosophy behind human-centered innovation. Our approach creates people-centric experiences that exceed expectations and keep people engaged with your brand.
Brand Growth

Drive Retention and Referrals

Designing with people at the forefront results in better experiences that drive business outcomes.
Differentation

Differentiate and Innovate

Stand out through experience. Our human-centered design agency uncovers your selling points and new ways to innovate.

See the Full Picture

Surveys provide a baseline but don’t tell the whole story. We dig deeper into needs and motivations to establish empathy and boost loyalty.
Cube
The insights are phenomenal.
It was eye-opening to see how many different touchpoints leave a lasting impression. Sitting with patients during the design thinking workshop, you hear it directly from the source. That interaction is invaluable.
Jim McMahon
Former AVP, Customer Experience
MedStar Health

Our results.

Our clients come from all backgrounds — healthcare, tech, government, B2B, hospitality, and more — and all bring different objectives to projects. We help you define what success looks like for you and tailor our strategy to achieve it.

Our design expertise.

Whether you’re improving an experience or creating something brand new, we have the design tools to tackle it. Our human-centered design consultants and researchers use the skills and strategies we’ve picked up from decades in the field. 
Consumer Research
Journey Mapping
Design Thinking
Human-Centered Design Facilitation
Jobs-to-be-Done Framework
Experience Design
In-Depth Interviews
Corporate Training
Human-Centered Innovation
Employee Experience Consulting
Human-Centered Service Design
Persona Development

Our process as human-centered designers.

We tailor your project to your objectives and focus on the human-centered design services you need. Our human-centered design consultants use proven frameworks and design methodology while leaving room for creativity (because that’s where the magic happens).
01
Uncover your customers’ needs, motivations, and perceptions that drive decision-making.
02
Co-create the ideal experience through collaborative design thinking workshops.
03
Implement a new experience that drives results.
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Cast & Hue debunked a lot of our ideas and biases.
They came in with curiosity, listened with empathy and gave us a three-dimensional view of our challenges. Our work resulted in an action plan that helped us move forward.
Chad Brough
Former Chief Experience Officer
Nebraska Medicine

Human-centered design firm for healthcare.

The patient experience is unlike any other experience as a consumer. Healthcare organizations face unique challenges, grappling with intense consumer emotions, perceptions, and barriers to access.

Fortunately, we love a good challenge. And with 14 years of experience serving healthcare clients, our human-centered design consulting firm can help.